3h 56min, nov 1, 2013 y - Pharrell Williams Drops The World’s First 24-Hour Album
Description:
Who would have thought Despicable Me 2 would have prompted such televisual innovation? Williams’ song for the film’s soundtrack, “Happy”, was accompanied by a Christian Marclay-esque 24-hour-long video, which showed real people dancing along to the hit for four minutes at a time. Each section was filmed in a single shot which meant there was no chance for do-overs, creating a lovably spontaneous end result.
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