nov 15, 2001 - (T) XBOX RELEASED TO PUBLIC

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Xbox is released to the public with the original price is $299.

Robbie Bach, John O'Rouke, J Allard, Ed Fries, Don Coyner, Seamus Blackley inside Toys R Us. "Blackley said "I'm feeling very proud." A big white searchlight with the green X in the middle lit up three stories of a building just across from Nintendo's headquarters--any archival? Blackley proposes to girlfriend. Kevin Bachus agreed to be best man

Bach would later say, "One of the assumptions that Rick made was that we would launch in all major markets at once. It turns out if you go one market at a time, your costs can be lower." (T 315)

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