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Ivy Lee "Father of Public Relations"
Short timeline on some of the famous work Ivy Lee left behind involving effective Public Relation work.
Creado
Genesis Villarreal
⟶ Actualizado 7 feb 2018 ⟶
List of edits
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Eventos
John D. Rockefeller Jr., son hired Lee to assist with the fallout from the Ludlow massacre
Ludlow massacre occurred killing about two dozen people including children, wives and coal miners'.
Ivy Lee was asked to to serve as advisor to the parent company of the German Dye Trust. Lost credibility after; marked "Posion Ivy" by Congress.
Ivy Ledbetter Lee Born
Ivy Lee died, leaving his ideology of public relations to become one of the well known practices today. He is seen as the father/founder of PR.
"Ivy Lee is recognized as the individual who began to distinguish “publicity” and “press agentry” from “public relations” based on honesty and can- dor. For his seminal contributions to the field, Ivy Lee deserves recognition as the real father of public relations." pg.33
Períodos
"Lee creates the first official press release to help Pennsylvania manage an electric train wreck." video 1:36