2012 Milestone, Launch Facebook goes public, negotiating a share price of $38 apiece, valuing the company at $104 billion, the largest valuation to date for a newly listed public company.[53]
2012 Launch Snapchat launches video sharing, allowing users to share 10 second videos.[54]
2012 Launch Tinder, a widely popular dating-oriented social networking service, launches.[55]
2012 Acquisition Facebook acquires Instagram for $1 billion in cash and stock (20h 34min, jan 1, 2012 y – 10h 23min, apr 13, 2012 y)