2010 Launch Pinterest, a photo sharing website, launches. This services allows users to submit images or "pins", then other users can "pin" them on personalized "pinboards". Users can then comment on each other's content and interact with it.
2010 Acquisition AOL sells ICQ to Mail.Ru (formerly known as Digital Sky Technologies) for $185 million.
2010 Acquisition Bebo is sold by AOL to Criterion Capital Partners.
2010 Launch Instagram, a photo/video sharing and social media service, launches. (13h 54min, jan 1, 2010 y – 1h 43min, mar 22, 2010 y)