Coquette (first talkie movie) (jan 1, 1929 – dec 31, 1929)
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Wins an Oscar for this role
The arrival of sound was her undoing. Pickford underestimated the value of adding sound to movies, claiming that "adding sound to movies would be like putting lipstick on the Venus de Milo".[26]
She played a reckless socialite in Coquette (1929), her first talkie,[27] a role for which her famous ringlets were cut into a 1920s' bob. Pickford had already cut her hair in the wake of her mother's death in 1928. Fans were shocked at the transformation.[28] Pickford's hair had become a symbol of female virtue, and when she cut it, the act made front-page news in The New York Times and other papers. Coquette was a success and won her an Academy Award for Best Actress,[29] although this was highly controversial.[30] The public failed to respond to her in the more sophisticated roles. Like most movie stars of the silent era, Pickford found her career fading as talkies became more popular among audiences.
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