Bandura (dec 10, 1953 – dec 10, 1977)
Description:
1953: Bandura completed his undergrad in three years at the University of British Columbia, winning the Bolocan award in psychology. He went on to grad school at the University of Iowa where he received his M.D and Ph.d. His expanded array of concepts and radical departure from conventional behaviourism allowed him to further expand the field of behaviourism with the development of new theories and discoveries.
1953- Present: Upon graduation, he accepted a teaching position at Stanford University, in 1953 which he holds to this day and in 1974 he was elected president of the American Psychological Association. The APA then awarded him again for distinguished contributions to the field of psychology in 1980 and again in 2004 for his outstanding lifetime works.
1961: Most famous experiment was the Bobo Doll study, which disproves the behavioralist idea that behaviour is shaped through rewards of reinforcement.The children who watch the film where the doll was violently mishandled were more likely to mirror behaviour they saw demonstrating observational learning.
1977: Bandura is widely considered to be one of the greatest psychologists of the 20th century due to his contributions to several fields in psychology and is currently the most widely cited living psychologist. In 1977 he published Social Learning Theory which presented the basics of his theory on how people learn through observation and an article entitled Self-Efficacy: Toward a Unifying Theory of Behavioral Change.
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Behaviorism
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