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International Marketing Strategies - Volkswagen
How Volkswagen use 4 different strategies to market themselves internationally over their lifetime.
Created by
Evan Haas
⟶ Updated 25 Apr 2018 ⟶
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Timelines by
Evan Haas
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22 Dec 2017
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Globalization - Evan
A record of Globalization's impacts on my daily life.
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Events
Pull Strategy: 1939
Centralized Market Strategy: 1959
Decentralized Market Strategy: 1978
Brand Acquisition Strategy: 1998