Marketing Timeline
Category: Other
Updated: 20 Aug 2023
David Adad Hernández
Contributors
Created byDavid Adad Hernandez
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Events
Kotler and Armstrong: Five step model of marketing processFIFA world cup BrazilFirst recorded print advertisementThe first magazine advertaismentDirect mail advertisement is tintroducedUniversity of Pennsylvania offers the first marketing courseThe first wireless phone was inventedThe first personal computer enters the digital landscape.Radio advertising becomes a major marketing channel.Television ads expands the reach of marketingNeil Borden coins the term "marketing mix"The "Four Ps" of the marketing mix gain popularityInstagram introduces sponsored postsMark Zuckerberg creates FacebookLinkedIn is launchedAmazon and eBay are foundedPokemon GoThe European Union implements the GDPR.Periods
Ancient TimesMiddle AgesThe first search engines get together to help users navigate the webSmartphones and tablets promote browsing and engagement.Influencer marketing gains popularityTheory of Jack Trout and Al RiesThe birth of relationship marketing
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