Timeline Media Buy to bet365

Initial whitelist is ready!

World Cup 2018 Starts 14/06/18

We go live small scale 2-3 GEOS

We add 4-5 GEO's - Ready for boxing

Manually start looking at more sites to whitelist 3/01/18

Hopefully go live with RTB Brandsafe 05/02/18

RTB and new sources ready For fixtures and CL round 16

Start looking into adding a fourth network

All GEO'S in "Game Plan" Goes live - Ready for last PL fixtures - Building up for CL Fixtures

Adding More sites - Fourth network live!

Ready for Quarter Finals CL!

Prep for CL final stages - Semi Final (24/25 + 01/02 May) - Building up heavily

Prep WC - Add as many GEO'S allowed that are participating in the WC as minimum

Champions League Final - From here until WC, we scale up a lot.