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Lidl key campaigns timeline
Created by
Victoria Parrott
⟶ Updated 1 Nov 2018 ⟶
List of edits
Comments
Events
Lidl enter UK market. Focus on price positioning.
Shift to focus on quality as well as price.
Shop a Lidl smarter - blind taste tests
The Little Market
The Little Pub
#Lidlsurprises, Challenging misconceptions
Big on quality, Lidl on price
Mumsnet partnership
Supermarket product comparison
Heidi Klum fashion range
Dream Big with Lidl
