Netflix - Timeline

Netflix was founded by Software Engineers Marc Randolph and Reed Hasting (CNN Entertainment, 2014 & Netflix, 2017)

Netflix launched their first distribution center and website "Netflix.com" (Netflix Media Center, 2017)

Scheme color was white and purple, Clear individual emphasis between "Net"&"flix. And adopted their monthly subscription model. (CNN Entertainment, 2014 & McAlone, 2016)

Netflix offered Blockbuster a partnership, but they declined. They launched their personalized movie recomendation system. And Netflix entered the red color scheme style. (Sandoval, 2010 & Netflix Media Center, 2017)

Layed of one third of there employes. (Lebowitz, 2015)

Netflix entered Intial Public Offering (IPO), in NASDAQ National Market. With the figure "NFLX" (Netflix Media cENTER, 2017 & Davis, 2015)

Reached 1 million Subscribers and it keeps growing with 74% year by year. (Netflix, 2017 & Davis, 2015)

The compititon market grew, because blockbuster launched "Blockbuster online". (Newman, 2010)

Member subscriptions rise to 4.2 Million (Netflix media, center, 2017)

Netflix offers 1 million dollars, to the first developer to come up with an algorithm, that has a superior system then their current one. (CNN entertainment, 2014)

Netflix introduced online streamering video. with a selection of 4000 movies and TV-Shows to watch on demand. (Davis, 2015 & Netflix Media Center, 2017)

beginning of the consumers device spread. Partnership with consumer electronic companies. Made Netflix available on XBOX 360, Blu-Ray Disc players, TV-setboxes. (Netflix Media Center, 2017 & Davis 2015)

Partnership with other consumer electronic companies, to stream on PS3 and internet-connected TV and Devices. (Netflix Media Center, 2017)

Netflix launches their app on smartphonesdevices (Netflix Medi Center, 2017). Netflix launches their service in canada(Staff and canadian press, 2010).

Netflix is available in South America. Netflix CEO Joins facebook board of directors. (Netflix Media Center, 2017 & Kafka, 2017)

Netflixs spreads to Europe and recieves an Emmy Engineering award. (Netflix Media Center, 2017)

Netflix began producing their original content, starting with "House of Cards" (CNN Entertainment, 2017). Introduced "Profile" Feature (Stenovec, 2013).

Netflix launches their app on smartphonesdevices (Netflix Medi Center, 2017). Netflix launches their service in canada(Staff and canadian press, 2010). (copy)

Expansion in EU continues. And reached 50 Million Subscribers. (Netflix Media Center, 2017)

Expansion in the EU continues, ,Netflix releases their first original Film "Beast of No Nation" (Netflix Media Center, 2017). Netflix reaches highest stock price in history. (Davis, 2015)

Netflix is available World Wide