jan 5, 1989 - Marketing plan for Akaroa released

Description:

In releasing the first Marketing Plan for Akaroa in 1989, Meldrum and Associates highlighted the
fragile character of much of the district’s appeal. They warned that almost all of Akaroa’s
strengths ‘can be altered by future development and consequently cease to be a strength’
(Meldrum and Associates, 1989:14, emphasis in original). By 1996, it appeared that Akaroa’s
built heritage was being threatened by new development proposals and projects to an extent
that had not been witnessed since the 1960s

Source: http://dspace.lincoln.ac.nz/bitstream/handle/10182/5791/Fountain_chapter_charm_sells_final.pdf?sequence=1

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