jun 21, 1941 - WW2 and Coca-Cola
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1941
Thousands of men and women are sent overseas. The country, and Coca‑Cola, rally behind them. President Robert Woodruff orders that “every man in uniform gets a bottle of Coca‑Cola for five cents, wherever he is, and whatever it costs the company.” His vision that Coca‑Cola be placed within “arm’s reach of desire” becomes real—from the mid-1940s until 1960, the number of countries with bottling operations nearly doubles.
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