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feb 18, 1980 - Retailers "redefine" the day after Thanksgiving

Description:

In 1980, retailers changed "Black Friday" to make it have a more positive meaning, which resulted in the “red to black” concept, which suggested that the day after Thanksgiving marked the occasion when America’s stores finally turned a profit, because before, prices would increase on the Satuday before Christmas.

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Black Friday/ Cyber Monday Timeline

ByHabibah Khalid
22 Nov 2017
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Date:

feb 18, 1980
Now
~ 45 years ago
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