dec 30, 1918 - Chevrolet Series 490
When William Durant returned to the automobile business (after having been pushed out of General Motors), he enlisted his friend, racing driver, and engineer, Louis Chevrolet. They brought a light car called the Little to market, but then their ideas for the direction of the company began to split. Durant wanted a more substantial automobile while Chevrolet saw the need for a car that could compete with the Fords of the day.
Added to timeline:
Chevrolet Series 490