nov 12, 1920 - John B. Watson and B. F. Skinner

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dismissed introspection and redefined psychology as “the scientific study of observable behavior.” After all, they said, science is rooted in observation. You cannot observe a sensation, a feeling, or a thought, but you can observe and record people’s behavior as they respond to different situations. They further suggested that our behavior is influenced by learned associations, through a process called conditioning. Many agreed, and the behaviorists were one of two major forces in psychology well into the 1960s.

BEHAVIORISM

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