jul 1, 1975 - Saturday Morning TV Reaches Peak Viewership

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All three major U.S. networks' Saturday morning blocks reached a combined estimated audience of over 20 million children, representing the high-water mark of the broadcast monoculture era. This concentration of child attention into a single weekly window had no precedent and no subsequent parallel, and its gradual collapse over the following two decades restructured the entire architecture of children's media.

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