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April 1, 2024
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gem
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Обновлено 12 сен 2017
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Created by
Gemma Fleet
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Take us to 2021 - World-changing Research
События
Telethon 1 - thank you and uplift
Telethon 2 - cash conversion
Telethon 3 - 'Cold' Acquisition
'Cold' insert campaign
Telethon 1 - thank you and uplift
Telehon 2 - cash conversion
Telethon 3 - 'cold' aquisition
'Cold' insert campaign
Admin
События
DM: Opt-in campaign
Welcome Journey setup - Take us to 2026
Media plan - inserts
Media plan - inserts
Периоды
Welcome journey setup
Continuous attrition analysis, propensity modelling, prompt tests, proposition testing (focus groups)
Annual gift aid campaign
События
DM: Gift Aid -'mop-up' campaign
DM: Gift aid 'mop-up' campaign
DM: Gift Aid mop-up campaign
Engagement
События
Digital ep02
Digital ep03
Giving Week email ask
Digital Ep01
Digital ep02
Digital ep03
Giving week email ask
Digital ep01
Периоды
Rolling welcome programme 'Take us to 2021'
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Retention magazine
События
Avenue 1
Avenue 2
Avenue 1
Avenue 2
Avenue 1
Avenue 2
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