1 jan 1970 ano - "Good Design" principles

Descrição:

Rams introduced the idea of sustainable development and of obsolescence being a crime in design in the 1970s. Accordingly, he asked himself the question: "Is my design good design?" The answer he formed became the basis for his celebrated ten principles. According to him, "good design":
1. Is innovative
2. Makes a product useful
3. Is aesthetic
4. Makes a product understandable
5. Is unobtrusive
6. Is honest
7. Is long-lasting
8. Is long-lasting
9. Is environmentally friendly
10. Is as little design as possible