1 h 26 ago 2021 ano - L'OFFICIEL USA Perfumer François Demarchy on the Double-Meaning Behind the Notes of Dior Sauvage Elixir

Descrição:

FROM L'OFFICIEL USA:

Perfumer François Demarchy on the Double-Meaning Behind the Notes of Dior Sauvage Elixir

by Sophie Shaw

Inspired by rock 'n' roll, Dior's latest men's fragrance, Dior Sauvage Elixir, strikes a chord with a blend of lavender, grapefruit, and spices. Created by master perfumer François Demarchy, the nose saw the notes of the fragrance come together in an energetic melody.

An art form and a science, developing a fragrance requires a level of experimentation comparable to improvising a song. “You need to search and play to find a good combination that will live in harmony,” Demarchy tells L’OFFICIEL. “It takes craft and knowledge and rarely happens by accident.”

But once you have the key notes—in song or scent—you can choose which ones to amplify. For the Elixir, lavender is at the heart of the fragrance. Demarchy worked closely with Philippe Soguel, a distiller based in the southeast region of France, to source the lavender essence.

[...]

From this starting point, Demarchy brought in other woody, fresh, and spicy notes to complement the lavender for an intoxicating effect. Housed in an enticing midnight blue bottle, this more refined iteration of Dior’s Sauvage fragrance offers a potent blend that pleases the senses. To give us more insight into the process of creating such a striking scent, Demarchy speaks to L’OFFICIEL about the inspiration behind Sauvage Elixir and collaborating with the face of the fragrance, Johnny Depp.

[...]

In terms of universe, combining music and fragrance can bring out a powerful feeling too, like Johnny Depp’s guitar riff is a perfect match for the new Sauvage Elixir scent.

[...]

L'O: What was it like working with Johnny Depp? How do you think he embodies the fragrance?

FD: It was an experience! We shot a little film together last year...He was very focused, very interested in talking about perfume, because in his mind it is a both a sensory and intellectual craft that he admires. You can feel he has a lot of culture and background, his mind seems to work non-stop. He made me discover the Moscow Mule and I must say it is a very interesting accord, it works really well! The Dior man is outside of stereotypes and that’s precisely how [Depp] is. He is free from the expectations, that’s what Sauvage is about.

L'O: Depp plays guitar in the campaign for Sauvage Elixir, underscoring the connection to music. What music do you enjoy personally?

FD: I am often asked that question and I must say I really enjoy classics like the Beatles, it takes me back to long road trips in the U.S.—it takes me straight to vacation in my mind!

Long Article - selected paragraphs only due to space - for full article use the links below.]

Adicionado na linha do tempo:

Data:

Imagens: