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April 1, 2024
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Product Milestones
Created by
Osoba Osaze
⟶ Updated 27 Feb 2018 ⟶
List of edits
Timelines by
Osoba Osaze
:
18 Jan 2018
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295
Partnership PPT
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Events
Awareness campaign OOH, Radio & Digital
24k new users transacted in a month
67k new user transacted in oct & nov
Awareness campaign- OOH, Radio, PR, Social videos Referral campaign- Rolled out to all existing users
PR campaign #1 app on app store Android & iOS
115k users transacted in a month
"New Agents App True Microservice Arch"
Bill Payment (Lite)
Add Money
PR - First 1 million users
100k new users activated. 13k revived. 5% retention
Discount Offers Data Warehouse Implementation
Transactional Web V1 Automated Customer Refunds
Recharge & Bill payment awareness campaign - Radio
7.5 new users transacted and 11k revived (Low organic acquisition)
Launch Glo Data Recurring Payments Launch
Launch Airtel Data Offer System Overhaul
Betting Payment Launch Wallet API Launch
Recharge & Bill payment Awareness campaign- TV slug ads & BRT buses
15k new users. Bill payment uptake
Zoto V3 Launch Internet Payments Launch Automated Recon P2P Launch
Zoto V3 Launch
12k dead users revived
Container Native Kubernetes Environment Electricity Payments Launch
Launch Zoto smile - PR, Social (Benue)
Over N.5 million donated. Media coverage worth N2.5 million received
MTN Data Launch MTN Postpaid Launch LUCKY Launch MTN Direct Integration
Launched LUCKY - Christmas campaign
13k revived, campaign successfully reduced retention and revival burn
Event & Movies Launch Enterprise APIs Merchant Deals Wallet to Bank Launch
New year campaign - 2018 (Partnership with Hotels.ng)
Partnership model success. More than 21k users transacted in 3 days
Zoto Assist Launch BVN Integration Zoto Contacts Launch
Oshone's - Co-founder Zoto (Interview with Disrupt Africa)
