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ChangShou RD Key Dates Timeline
7 months ago
Pre Sale Begins - Up to 12 expected weeks - open with 1,000 new members
Honeymoon Phase - gym executes PT accounts and grows membership at a rate of 150 new members/mth
Maturing Gym Period - Gym reduces staff by 25% and membership sales slow by half resulting in 75 new members/mth
1 Year Anniversary - staff has been reduced again by 10-15%. Staff begins to focus on retention and renewals. During this time we expect membership to top out at 2,000 members
Second Year Mature Gym Status - Gym begins to see normal attrition as member do not renew memberships. Personal Trainers are matured and team is solidified.
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