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April 1, 2024
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Created by
Matthew Soh
⟶ Updated 21 Sep 2017 ⟶
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Events
Dec 2008: Market Development: Selling of Loveliest, Summit, Essential to Upperclass drugstores
Jun 2009 Product Development: Product launch of Savvy (30ml) Savvy (7 scents)
Oct 2009 Product Development: Launch of name customisation service
Oct 2009 Product Development: Product launch of Savvy (50ml)
Oct 2009 Target: Savvy reaches Growth Stage
27 Nov 2009 Black Friday
25 Dec 2009 Christmas
Periods
Dec 2008 - May 2009 R&D to develop 7 Savvy Scents Test Marketing