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Restructuring under Jim Ward (1 avr. 2004 – 1 févr. 2008)

Description:

VP of marketing Jim Ward would restructure the company in these 4 years due to fears that over dependance on the Star Wars IP would bring the company to ruin, cancelling a massive amount of Star Wars games and greenlighting many non Star Wars games such as Fracture.

Personal Note: isn't it kind of dumb to be worried about a Lucas branded company to be dependent on Lucas' biggest IP.

Ajouté au bande de temps:

Star Wars Games Timeline

ByRC -1138
il y a 7 mois
1
0
541

Date:

1 avr. 2004
1 févr. 2008
~ 3 years and 10 months
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