apr 11, 2006 - Entertainment and licensing firm CKX announces it is paying Ali $50 million in cash in exchange for selling 80 percent interest of his name and likeness ... creates G.O.A.T. LLC.
Description:
Ali, 64, maintains 20 percent control of the newly formed G.O.A.T. LLC, an acronym for "The Greatest of All Time".
Added to timeline:
THESIS TIMELINE — Ali's life, Civil Rights, Vietnam War and more
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