9 St. 5 Min, 18 Feb 2022 Jahr - MINAMATA Johnny Depp's Film Minamata Ignites Academy’s #Oscars Fan Favorite Race

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Notes On The Season: Johnny Depp, Camila Cabello Ignite Academy’s #OscarsFanFavorite Race

By Pete Hammond

This week, Oscar’s quest to be cool with fanboys and girls continues with the introduction of a “fan favorite” Twitter initiative for Best Picture, plus bad news for Oscar voters who want to be at the Dolby.

CINDERELLA, JOHNNY DEPP, ZACK SNYDER COMING ON STRONG FOR #OSCARSFANFAVORITE

Well, the attempt to create a Popular Movie Oscar category a few years ago went up in flames when the media ridiculed the idea and many members were revolted at the mere thought of giving an actual Oscar outside of crafts to the likes of a comic book movie. But with ratings continuing to plummet in recent years, and what might actually been deserved Best Picture nominations to critically acclaimed box office sensations featuring Spider-Man and James Bond failed to materialize in favor of, among others, a three-hour Japanese movie mixing Chekhov and ruminations on life, well, the Academy realized there was “no way home” with this artistic lineup (despite a return to a firm 10 nominees), and that for Oscar’s health this was “no time to die.” And thus they jumped into bed with Twitter. Why not? Where Donald Trump can’t go, the Academy of Motion Pictures Arts and Sciences can.

And so #OscarsFanFavorite was born, in conjunction with Twitter. It promises fans rewards for tweeting their personal favorite for Best Picture, from any movie released in 2021 that is eligible for an Oscar (meaning, in this case, March 1-December 31, 2021 releases on the official Academy Eligibility List). As part of the promotion, three lucky winners will be flown to L.A. to “present” on the 2023 Oscar show. Fans were told they could vote up to 20 tweets each day up to March 3. Of course, this could all blow up if truly Twitter-savvy participants with an agenda decide to gang up and game the system.

Judging by the initial tsunami of votes for Zack Snyder’s Justice League, the original director’s four-hour recut of the 2017 disaster, that seems to be the case, even though it isn’t even eligible since director reduxes never are. For the first couple of days its only real competition — barely — was indeed Spider-Man, but if the Academy was hoping this was merely a clever way to work the year’s truly most popular film Spider-Man: No Way Home into the show, and get that cast onstage, maybe think again as there are actually people out there keeping track of these votes (don’t they have anything else to do?), and by later this week they had Amazon’s streaming musical Cinderella starring Camila Cabello dominating the site, and growing, an easy No. 1 for the moment.

If this continues I wonder what Sony, which dumped the film and sold it off to Amazon, would think of it overtaking their beloved Spidey on Oscar’s tweet beat. Cabello fans were simply flooding the Academy’s Fan Fave site. So were Johnny Depp’s, whose barely released and hardly seen indie drama Minamata was dropped into a theater finally after long legal delays in order to even qualify, but which received no attention from Oscar voters. That is defiantly not the case for Depp fans, one of whom tweeted “Let’s do it for Johnny.” Wouldn’t that be an Oscar moment for the ages if Minamata pulls it out? Even its director Andrew Levitas was tweeting it is his #OscarsFanFavorite.

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