30 Dez 1889 Jahr - 1889/1890s: War of the Currents

Beschreibung:

-Late 1880s/early 1890s Thomas Edison General Electric conducts a scare campaign where he tries to emphasize exaggerated dangers of his counterpart Nikola Tesla's Westinghouse Electric's Alternating Current, to bring support toward Edison's endorsed Direct Current.
-Edison's scare campaign fails after Westinghouse responds with calm and logic, appealing to reason, and ultimately winning the argument.
-Provides an example of the transition from the publicity model into the information era.

Zugefügt zum Band der Zeit:

20 Sep 2017

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Melissa Restrepo PR Publicity Era Timeline

Key events in the Publicity Era of Public Relations

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